Trinity Church


"Every organization in America needs to go through what we did with Artistry. We learned things that years of high-level strategic planning had not revealed."

Carl Toti | Senior Pastor


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Located in Lubbock, Texas, Trinity Church is a vibrant, inspiring church that has a passion for the community around them. The church strives to be a source of life and blessing in their community and ministers to them through encouragement and relevant teaching.

In an effort to create a brand that would more effectively connect and resonate with the community around them, Trinity partnered with the Artistry Labs team. Through the consulting and branding process, Artistry Labs was able to help Trinity more clearly identify who they are and develop a custom website and brand that reflects the heart of the church—emphasizing its large variety of ministries, events, and life groups. With added signage, and print material development, the community now recognizes Trinity as a church whose vision for reaching people just might include them, too.