Rebrand
with Strategy
and Impact.
A proven framework to help churches and missional organizations prepare for an impactful, organizational rebrand, unify leadership, and build confidence in your branding strategy for the future.
DISCOVER THE FOUNDATION OF EFFECTIVE BRAND ENGAGEMENT...
HOW STRONG IS YOUR FOUNDATION FOR BRAND ENGAGEMENT?
Calling
How you define the future brand experience
Mission
Vision
Values
Pathway
Connectivity
How you align your culture and new brand style
Conversion
Retention
Assimilation
Advocacy
Brand
How you build bridges through visual communication
Culture + Style
Name / Logo / Identity
Digital Experience Design
Environmental Design
Promotion
How you steward your reach
Positioning
Search Optimization
Advertising
Digital Strategy
HOW CAN YOU KNOW WHERE TO START?
The 360° Brand Engagement Evaluation
The proven way to take an honest look at your your organization rebrand preparedness, find out what to prepare for, and define your best next steps forward.
Prepare for a Strategic and Impactful Rebrand...
 |
Gain Fresh PerspectiveGet expert context on where you stand from strategists who have served thousands of missional organizations through a rebranding process. |
 |
Diagnose GapsIlluminate obstacles and define current and future roadblocks to a successful rebrand. |
 |
Get Your Team on the Same PageUnify your team around what really needs to change in the rebrand and why. |
 |
Clarify True PrioritiesDefine critical areas of focus needed to create health and momentum—eliminating unnecessary effort in the coming season. |
 |
Optimize the Plan for Moving ForwardOrder your next steps to create a snowball of momentum, guided with decades of insight in rolling out organizational brand change. |
 |
Establish Next Level Confidence in Your FutureGain assurance as a leadership team and rally around a clear rebranding plan to take you to the next level.
|
The 360° Engagement Evaluation was the single most significant process that our church has undergone in years. It helped me to accomplish in two sessions what I’ve attempted to accomplish for over 5 years. It was accurate. It was fair. It was difficult to process (due to current state). It was helpful and guiding (visionary). It renewed our hope in our future. After each session, I felt better about addressing some key issues and systems that plague our church. I’m encouraged to continue."
The 360° Brand Engagement Evaluation Process
In just four weeks...
- Understand the roots of current results
- Prioritize future initiatives that create momentum
- Move forward with unity and directional confidence
- Glean from over 20 years of insight from coaching churches, non-profit ministries, and missional businesses
- Define where you stand and chart your course to greater impact and growth
/ Week 1
Artistry Labs Pre-meeting Evaluation:
Our team of strategists performs an evaluation and pre-scores you in up to 46 areas affecting your engagement. These areas cover your... Calling, Connectivity, Brand, and Promotion as defined in the Anatomy of Engagement Video above.
/ Week 2
Meeting 1: The Collaborative Evaluation:
In a 3 hour meeting with your key leaders, we guide discussion and group scoring of these areas—allowing you to take ownership of where you stand in terms of strengths, challenges, and opportunities for growth.
/ Week 3
Artistry Labs Planning for Change:
Our team processes the scores and insights from our meeting and develops a custom tailored roadmap that optimizes momentum—paced to match the current dynamics of your organization.
/ Week 4
Meeting 2 The Strategic Action Plan
In a 2 hour follow-up meeting with your key leaders, we summarize the current state and present the plan for moving forward strategically, in a way that manages change well and leads to greater impact. You walk away with a Strategic Action Plan to use as a guide for next level growth along with a potential partner to assist you in that future.
The assistance Artistry Labs provided to me and our Texas Baptist conventions was most valuable. As we began contemplating next steps for future ministry effectiveness and efficiency, their work was excellent, probably because the people are as well."
OUR HEART FOR YOUR MINISTRY...
Artistry Labs is outstanding in quickly and deeply understanding church culture and in leading a team into their God given purpose and calling."